Serving competitive academies
across North America.

Across the US and Canada, youth-sports families spend more than $30 billion a year and still get the same end-of-season form letter their parents got. Coaches see the development. Players feel it. Families don’t see any of it until something goes wrong at re-registration.

PlayerFocus closes that loop. Three taps per dimension on the coach’s phone. A structured, director-reviewed development report arriving in the family inbox every Sunday. A coach-verified resume building underneath every player’s name — one record, every club they’ve been at, owned by them.

PlayerFocus is built in Canada and serves competitive academies and clubs across the United States and Canada. Production data is hosted in geographically distributed regions — Canadian regions by default for Canadian programs, US-region hosting available on request and standard on Performance and Enterprise tiers. Residency boundaries are enforced at the platform layer, not at the application layer. See Security for the full posture.

Players, parents, recruiters, and college coaches across both countries open and verify profiles every week. Profile links work the same regardless of which side of the border they were sent from.

Player data is treated like medical data. Photos are opt-in per-parent, never used for ML training, never shared cross-academy, never used in marketing without explicit written consent. Hard-coded at the database layer.

Every evaluation has a named verifier. No anonymous ratings, no auto-generated trust pills. The coach’s name attaches publicly when they verify a profile.

Players own the record. Switch clubs and the resume comes with them. Export everything to CSV + PDF at any time. No data hostage situations.

PlayerFocus Inc. is a Canadian company building for the entire North American youth-sports market. We work directly with directors and head coaches at competitive academies and clubs across both countries — onboarding is white-glove on every tier, not a separate upsell.

For partnerships, press, or procurement inquiries — including questions about US-region hosting, SOC 2 progress, or data-processing agreements — reach the team at hello@playerfocus.ca.